July 18, 2011 – Perfect World Entertainment Inc., a wholly owned US subsidiary of Perfect World Co., Ltd. (NASDAQ: PWRD) announced that the Company will be at Penny Arcade Expo Prime (PAX Prime), the highly popular consumer video game show, from August 26 to August 28, 2011. In celebration of Rusty Hearts’ debut at this event, gamers will have a chance to bring a friend and win a trip to the sold out show.
Anyone who registers for the Rusty Hearts closed beta before July 27 will be entered in a raffle for a chance to win two PAX Prime three-day passes, inclusive of two round trip airfares and the opportunity to dine with the producers and developers of Rusty Hearts. All players who have previously registered for a Rusty Hearts account will already be eligible to win.
“This is a great year for Rusty Hearts to make its debut appearance at Penny Arcade Expo,” said Mark Hill, Game Producer for Rusty Hearts. “We cannot wait to interact with Rusty Hearts fans on a personal level and we hope to get everyone as excited as we are by giving away these two passes to the otherwise sold out show. We have really been looking forward to bring Rusty Hearts to a gaming-centric consumer event, and I can’t wait to see how the PAX crowd reacts to the game.”
Attendees of the show who visit the booth will also have a chance to win additional prizes including the limited edition Rusty Hearts plush bears, t-shirts, Logitech keyboards, headsets, and more.
For more information on Rusty Hearts and how to enter the giveaway, visit http://RH.perfectworld.com/.